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- The How Do You Sell segment looks at Australian beers that are no longer Australian, in the wake of SABMiller's multi-million dollar purchase of Fosters. In The Pitch, two advertisers devise campaigns to convince Australians to stop expecting their footballers to be role models. The Image Renovators discusses whether there is any hope for Australian Prime Minster Julia Gillard.
- The Crisis Management segment looks at Keara O'Neill's complaint to Gasp Jeans over her treatment by a shop assistant. In The Pitch, two advertisers try to re-establish Rupert Murdoch as a name that people can trust. The How Do You Sell segment takes a look at the origins of Pink Ribbon Day.
- The How Do You Sell segment looks at the relationship between the Royal Family and commerce. In The Pitch, two advertisers create campaigns for a fictional client, "Kwantas: The Flying Wallaby" to sell us the idea of moving airline operations offshore. The Crisis Management segment looks at the conflict of Ben & Jerry's support of the Occupy Wall Street movement despite the ice cream company being owned by Unilever.
- The Image Renovators segment looks at the new ads for Crown that try to downplay the C word. In The Pitch, two advertisers try to sell us the idea of appointing Gina Rinehart to run Fairfax Media. The Crisis Management segment discusses whether Pussy Riot's message got lost in the coverage of their arrest.
- The second of four extra-length, extra-strength specials presented by the Gruen team with some serious analysis of political advertising in the 2013 Australian federal election, the occasional sniggering and finger-pointing, and the best and worst political campaign advertisements from around the world.
