Jesse Belvin was born on 15 December 1932 in San Antonio, Texas, USA. He was married to Jo Ann Belvin. He died on 6 February 1960 in Fairhope, Arkansas, USA.
He acquired the nickname "Mr. Easy", and the record company began molding him as a potential crossover star for white audiences, as well as a professional rival to Capitol Records' recording star Nat "King" Cole.
