Informa TechTarget

Ready to lead the charge in partner marketing? 🚀 #PartnerMarketingVisionaries is a community where the best minds in the industry come together to innovate, inspire, and elevate. For partner marketers, created by partner marketers ✅ This is your chance to connect, collaborate, and shape the future of partner marketing. Join the community 👉 https://lnkd.in/gSTfmsju

🤖 AI is reshaping B2B buying...are you ready to adapt? As buyers rely more on AI for research, connecting with prospects is harder than ever. To stay in the game, vendors must be in the consideration set before the deal cycle begins. Join David Edwards and Liam Rogers from Informa TechTarget to discover: ✅ How to leverage buying networks for stronger consideration paths ✅ Tools and insights to help GTM teams break through 📅 Jan 15 2026 ⏰ 12:00 pm CT 🔗 Register now: https://bit.ly/3Xw7A8Q

Struggling to navigate the maze of 2026 GTM planning? We’ve got you covered 👏 Introducing “Branded Demand Playbook: The Practical Way Forward into 2026” —your ultimate guide to cutting through the noise and driving real-world marketing results. This isn’t just another event. It’s your chance to gain unlimited virtual access to: 📍 Keynote presentations from top B2B tech marketing leaders 📍 Expert panel discussions on the trends shaping the future 📍 We’ll tackle the big questions: This is your opportunity to turn challenges into growth and make 2026 your most successful year yet. 📅 Don’t wait, take the first step toward marketing excellence: https://lnkd.in/g5Xc_puP

What’s next for B2B content marketing?✍️ Join Mandi Tompkins and Lauren Smith as they dive into the results of our annual predictions survey in a rapid-fire round of expert insights 💥 From AI-driven efficiency to trust-building strategies and key strategic shifts, discover where hundreds of content marketing leaders are placing their bets to tackle 2026’s biggest trends and challenges. 📅 Date: January 28, 2026 ⏰ Time: 11:30 AM MST Don’t miss this chance to stay ahead of the curve! 👉 Register now to secure your spot: https://lnkd.in/gx5DNUN5

Happy holidays from our Informa TechTarget family to yours ❄️ ✨

🚀 Ready to dominate 2026? Leave outdated strategies behind and embrace a bold, cohesive approach to content marketing and demand generation. Our expert panelist Jane Qin Medeiros, Robert Rose, Lauren Smith are here to reveal the results of our annual predictions survey, packed with insights from hundreds of marketing leaders on AI-driven efficiency, budget trends, channel shifts, and more. 💡 Plus, get your burning questions answered in a live Q&A! 📅 Date: January 28, 2026 ⏰ Time: 10:00 AM MST Don’t miss this chance to stay ahead of the curve and tackle 2026 with confidence. 👉 Register now: https://bit.ly/3Ko5DII

As we wrap up 2025, we are filled with gratitude and inspiration ❄️ To our incredible customers, clients, and community, you have made this year unforgettable. From teams coming together to wrap presents for deserving children to celebrating milestones we've reached, 2025 has been a year of connection, collaboration, and growth. Your trust, partnership, and passion drive everything we do. You inspire us to innovate, push boundaries, and make a difference every single day. As we look ahead to 2026, we are excited for what is to come and grateful to have you by our side on this journey. Here is to a holiday season filled with joy, reflection, and celebration, and to an even brighter year ahead. #HappyHolidays #OneInforma

It's Q4 - you're fighting for your number. Might be for yourself, might be for a rep or might be for an entire sales floor - doesn't matter. These are the moments we live for in sales and yet these are also moments of high risk. Your probably think I'm talking about risks to revenue but that's not even close. Sales leaders/people often forget to put humans before short term goals. People still have sick kids, bereavement, relationship issues, mental health crisis, a stressed/mean boss, etc. Those people are on your team, those people are your delivery or legal teams, those people are your clients. Communicate clearly, fight for every inch and through it all - put people first. Just a reminder I think everyone needs (myself included) in the closing moments of Q4.