Name of the business: SNACK ATTACK

The business proponents have came up with the idea of naming our business “Snack
Attack”. “Snack” because the products that we will be selling are snacks, and “Attack” because
we are fierce and confident towards our rival businesses, we will also like to attack your taste buds
by offering our delightful snacks, also we would want our customers to “attack” our business by
means of buying in many groups and in large quantities. Snack and Attack rhymes to each other
and is easier to remember because of its catchy sound, people would not have a hard time figuring
out our business name.

Description of the Business

In the business world, there will come to a point wherein the owners would need to think
of a business that would satisfy the customers in every way possible. An innovation of a product
has become a trend and is a must for many in order to recognize their business and it would take a
long time before that happens. As we planned about the business, we agreed to serve our customers
by providing them the delicious and affordable snacks. This is costly effective especially for those
who craves in snacks, juices and desserts. We make this business proposal for the purpose that we
want to serve our valued customers of new products, both affordable and delicious that will be
enjoyed by not only our adult customers (Teachers and Staff) but also of course for the young ones
(Students of all grades). We have a variety of food that our customers would enjoy such as drinks,
snacks and desserts. We would like to introduce “Mango On The Go”, a graham shake suitable for
the tropical season as a refreshment or a dessert. The Hotdog Bread, a snack made of a hotdog
rolled in a flattened bread added with cheese and seasoned with breadcrumbs. Another product
would be cheese sticks, some finger foods that students can enjoy while chatting with their friends.
Another dessert would be a mini coffee jelly, an innovated mix of coffee jelly that looks like milk
tea. And some beverages for those who are thirsty, juice and gulaman. These products would be a
great way to let Lucians explore and taste new flavors. Products that are not available inside the
school’s canteen but would be offered by our business.

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A.Store Location

Figure 1. Location of the Business

D or builtOne of the important and need to be considered before starting a business is the
place where your business is appropriate to be place. You need to anticipate your target market
especially your customers, your rivals, where your product is appropriate and etc. You must be
wise in considering your business location. We chose to put our business in the Area of Tramo St.,
Brgy. Sta.Lucia, Pasig City Metro Manila near in the school of Sta. Lucia High School, the beloved
Alma Matter of the owners. We chose this location because of the mass of students and the
population in Brgy.Sta Lucia Tramo St Pasig City. it is very appropriate to launch our business
and specially our product is very in unique in of Tramo St. and you can ride tricycle, bicycle or
etc. to reach our location.

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Description of the Business Logo

Figure 2. Logo of the Business

The representation of the figure shows the detailed part of the logo and its identity are the
following:

1. The font is big and bold represents our traits as a business owner.

2. The font style that we used is for attraction for the customers and for the customer to recognize
our business.

3. And the “Grab a snack in the shack” represents the vision and mission of the business for the
customers.
4. And the color of the business name which is yellow and maroon represents that we give joy and
delight to our customers. Red/Maroon is for good luck.
5. The rays effect symbolizes that we are like the sun and the stars. We shall shine brightly with
countless of rays. The rays represent the number of branches we would like to build to expand our
business.

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General Objectives

The overall objective of our project is to serve affordable and healthy juices, snacks and
desserts in different varieties that will satisfy our beloved customers.

Research Methodology

The researchers make use of different strategies to prove their points from the data or
information that they'll get from the participants.

Survey

The researchers conducted a survey maximally to 30 participants regarding on their own

Sample Size Determination

In computing the number of respondents we decided to use Slovin’s formula to get the
needed participants.

n = N / (1+Ne2)

Where: N=number of people who qualify for the study

e=margin of error which 5%

n=number of needed respondents

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Sample Design

The researchers used the random sampling to gather information of the target market. In
order to get relevant information about customer's preferences in terms of lemons, the researchers
used survey questionnaires. Survey were conducted to the number of respondents who lives in
Barangay Sta. Lucia. The researchers used checklist formats. The questions were prepared to
obtain the personal choice of the respondents when it comes to snacks. 30 survey questionnaires
were provided for the respondents.
Description Market

A market is defined as the sum total of all the buyers and sellers in the specific area. The
market where the business will be situated inside the area of Barangay Sta. Lucia specifically
along the streets of Tramo. This place is well known for business starters. With the presence of
many competitors the business will still be able to handle the pressure of demands and consumer
requirements. To address the needs of growing population when it comes in snacks and
beverages, Snack Attack is established to produce a high-quality food for our customers.

Project Summary

Market Summary

After being able to observed the lifestyle in our community. We collected information, data
and different surveys to know what platforms should be establish in this kind of area. Many factors
may affect our decision in making this kind of business such as the availability of product in the
market, capability of supply, acceptability of product in the market and the population itself. Since
the customers inside the market is amenable or inclined with our product, we can say it's feasible.
We considered also the factors such as the connections between different competitors and how
will it affect our business that is standardize in the market.

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Technical Summary

Our business is Snack Attack which is all about how we use raw materials in order to
produce such high-quality snacks in different ways. We chose the right place where our business
is fitted and where customers are free to easily notice our stand. We want our customers to consume
the most delicious snack, juice and dessert that they will ever taste in their life. That's why we
added a lot of varieties such as different kinds of snacks, juices and desserts that our customers
can choose from.

Management Summary

Our business is a Snack Stand specifically named as Snack Attack which is known to be a
Partnership Manufacturing Business. Different paper works and requirements such as the
partnership agreement, bank account in the name of the business, appropriate taxations
registrations, comprehensive financial records, relevant registration certificate and appropriate
licenses are already in hand by the business to make the business legal, safe and in a proper stake.
Rules and regulations are made to ensure the safeness of the customers and to protect their own
right as a consumer of our product.

Financial Summary

The analysis financial statement of our business will show an increase every year. As for
the first five years of the business. It will be profitable for its net income of having an estimated
amount of 200,000 pesos more or less in a year. As years pass by, it will surely increase due to its
acceptability in a market. These products will be having a large impact in the economy because of
the consumer’s demand, thus affecting the economic rate. We can see that it has a positive outcome
as the business continues to grow. Contributions from members of the partnership will be a great
help for the improvement of the business itself.
Socio-Economic Summary

Snack Attack helps our economy in many different little ways. Little yet many. It helps to
promote different industries that are related to the manufacturing of snacks for us. With its high
quality products and different varieties that will suit the taste and likeliness of the customers as
well with the buyer of our compound lemonades.

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Definition of Terms

For better understanding and interpretation of this study, the following terms are
operationally defined.
Snacks
A snack is a portion of food, smaller than a regular meal, generally eaten between meals.
Snacks come in a variety of forms including packaged snack foods and other processed foods, as
well as items made from fresh ingredients at home. Traditionally, snacks are prepared from
ingredients commonly available in the home.
Students
A learner who attends an educational institution that can be a potential customer to a
business
Faculty Teachers
the teaching staff of a school or college, or one of its divisions — so a collection of
teachers.
Crave
A feeling of having a strong desire for something
Gulaman
in Filipino cuisine, refers to the bars of dried agar used to make jelly-like desserts. In
common usage, it usually refers to the refreshment sago't gulaman, sometimes referred to as
samalamig, sold at roadside stalls and vendors. This drink consists of gulaman cubes and/or sago
or tapioca pearls [1] suspended in milk, fruit juice or brown-sugar water flavored with pandan
leaves.
Business License
A legal document that grants you the right to operate a business in your city. Depending
on your business, there are other licenses that may also be required.
Partnership
Is a formal arrangement in which two or more parties cooperate to manage and operate a
business.
Accommodate
Provide lodging or sufficient space for.

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 Table of Contents

Name of Business……………………………………………….………….…………… 1
Description of the Business…………………………………….………….……………. 1
Store Location………………………………………………….…………...….………. 2
Description of the Business Logo…………………………….………………………… 3
General Objectives………………………………………….…………………………... 4
Research Methodology…………………………………………………………………. 4
Sample Design………………………………………………………………………….. 5
Description of the Market………………………………………………………………. 5
Project Summary
Market Summary……………………………………………………………….. 5
Technical Summary…………………………………………………………….. 6
Management Summary…………………………………………………………. 6
Financial Summary……………………………………………………………... 6
Socio-Economic Summary……………………………………………………... 6
Definition of Terms…………………………………………………………………….. 7

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 Division of Pasig City
Sta. Lucia High School
#30 Tramo st. Sta. Lucia, Pasig City

Project Feasibility Study: “SNACK ATTACK”

Submitted by: San Luis, Andre Kian